DMOs Regiondo

Booking.com and TripAdvisor Attack: How Destinations Should Position Themselves in the Tours & Activities Market Now

The area of day tourism and local activities had a long shadowy existence. The focus in the sales channels and in the local destinations was on travel, overnight stays and possibly flat rates. But the market is changing radically: large tour operators and start-ups are focusing on “local activities”. There are clear parallels to the […]